what sustainability
means to us


Anima is driven by a genuine soul, advocating for sustainability as the proper benefit for any ambition.

We believe that our services should contribute to a better world. Although we are a company with limited resources and waste production, having the right philosophy could significantly impact society.

All small efforts make an impact. Since our activities are centred, in general, around translating knowledge and experience into value, we could easily link our core efforts to education. Moreover, we also provide educational services; we see a second link with the SDG of providing qualitative education.

Indeed, there is an opportunity in uplifting the education level in the contact centre world. Therefore, our BHAG is to develop a master’s degree in Customer Service Administration.

Until then, we commit to investing the equivalent of 5% of our net profit as of 2023 to improve access to qualitative education.

Our efforts